An eventful festival of living traditions: Eat, drink, dance, dress up, love.
June 20-21 Sevkabel Port
«Mother Earth»
An eventful musical, gastronomic, and alcohol festival of contemporary Russian culture
cozy corners for relaxation
active entertainment
performances by artists
dancing
meetings with favorite and new brands
tastings
modern fashion zone
about the festival
Two days of vibrant summer celebrations where Russian culture resonates freely and naturally.
The festival combines folk festivities and musical excitement:
dozens of Russian manufacturers
From leading gastronomic projects and wineries to clothing, jewelry, cosmetics and signature projects.
Guests arrive in national costumes, producers share their stories, and gastronomy, drinks, and contemporary fashion become the language of a new Russian culture.
June 20–21 Sevkabel Port
It will transform into a spacious summer space with delicious food, Russian drinks, live music, fashion shows, and a festive atmosphere by the water.
Dozens of Russian brands await you at the festival: wineries, cheese dairies, gastronomic projects, designers of clothing, cosmetics, jewelry, and designer items.

Here you can sample, taste, try on, buy, and be inspired—traditions with a new twist, all in one place.
Gastronomy
Leading Russian gastronomic brands, restaurants, and food projects will present national cuisine with a modern twist—from fresh interpretations of classics to bold chef collaborations.
Games and competitions
Festival activities for guests of all ages—about freedom, movement, joy, and the feeling of being together.
Music
Headliners and young artists combine folk elements with current musical trends.
Music, dancing, round dances, and live performances create the atmosphere of a true summer festival.
Fashion
"Mother Earth" is a new Russian style. Designers reinterpret traditional patterns and shapes, transforming them into contemporary fashion.

Try on, buy, and meet the creators.
Entry in national costume is free.
Support the festival spirit and come in style!
And the most important thing is the atmosphere
Songs, music, competitions, interactive zones, lectures, tastings, master classes, performances—there's something for everyone.
HERE YOU CAN TRY, TASTE, TRY ON, BUY AND BE INSPIRED
WHY
IS IT WORTH
COMING
This is an opportunity to try the best Russian drinks in one place.
WHY
IS IT WORTH
COMING
Understand which product is "yours" - compare, discover new things, communicate with manufacturers
WHY
IS IT WORTH
COMING
Spend a summer weekend by the water in a great community atmosphere
WHY
IS IT WORTH
COMING
Listen to music, get to know brands, and experience the new Russian style
Festival information partners
tickets
to the festival
First
day
Price: 1500 ₽
Time: 12:00 – 22:00
June 20
second
day
Price: 1000 ₽
Time: 12:00 – 20:00
June 21
Free invitation
For guests in full folk costume
Cost: 0 ₽
Children under 7 years of age are admitted free of charge upon presentation of a birth certificate.
Children under 7 years of age are admitted free of charge upon presentation of a birth certificate.
First
day
WHAT AWAITS YOU:
  • A comprehensive music program
  • Headliner of the day:
  • Dancing, live performances, and performances
  • Drink and food tastings from Russian brands
  • Competitions, activities, and a contemporary Russian style fair
  • An atmosphere of summer celebration, community, and creativity
Suitable for those who love music, evening vibes and festival drive
second
day
In the program:
  • Musical performers and original performances
  • Large round dances, dancing, and interactive activities
  • Drink and food tastings from Russian brands
  • Contests and entertainment for all guests
  • Official awards ceremony for the festival winners
  • Festival closing ceremony
Suitable for those who love music, a daytime atmosphere and lots of communication
Free invitation
Suitable:
  • Sarafan or dress in a Russian folk style
  • Embroidered blouse/shirt
  • Belt, apron, decorative elements
  • Optional accessories: kokoshnik, wreath, or folk-style jewelry
Free admission is granted to women dressed in traditional Russian attire.
If you come in traditional costume, admission is free on any day.
FOR WOMEN
Suitable:
  • Kosovorotka (embroidered or stylized)
  • Belt/sash
  • Loose-fitting trousers in a folk style
  • Boots, leather shoes, or bast shoes
  • Optional: vest, cap, hat
Free admission is granted to men dressed in traditional Russian attire.
FOR MEN
Bracelets
bracelet 18+
Issued to guests over 18 years of age (with a passport) — provides access to tastings of alcoholic beverages
Bracelet 18–
Restricts access to the entire alcohol area and alcoholic beverage tasting
⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024 ⦿ What it was like in 2024
Answers to questions for festival guests
June 20–21, 2026, Saint Petersburg, Sevkabel Port.
Mother
Earth
We create a space where alcohol, gastronomy, fashion, art, beauty and lifestyle form a unified cultural field.
Here your product will be seen, tried, tested and loved.
АВТОНОМНАЯ НЕКОММЕРЧЕСКАЯ ОРГАНИЗАЦИЯ ЦЕНТР КУЛЬТУРНОГО И
ПАТРИОТИЧЕСКОГО РАЗВИТИЯ «СОДЕЙСТВИЕ», ОГРН — 1267800021719, ИНН — 9810008614.
196 084, РОССИЯ, Г. САНКТ-ПЕТЕРБУРГ, ВН.ТЕР.Г. МУНИЦИПАЛЬНЫЙ ОКРУГ МОСКОВСКАЯ ЗАСТАВА, ПР-КТ МОСКОВСКИЙ, Д. 98А, ЛИТЕРА А, ПОМЕЩ. 1-Н, ОФИС 6
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© 2026